Online Management
If you build it, they won't necessarily come. Potential customers need to know you exist. We collaborate with our clients to develop clear-sighted online marketing strategies that use new technologies to cultivate, manage and optimize long-lasting strategic relationships. We help our clients drive new business while keeping customer acquisition costs down.
Online Advertising
When it comes to reaching an online audience, you have many options, and they generally cost much less than reaching new customers through traditional media. Valuinsight Automotive Marketing can help you with all your media buying and placement needs, and help you use the following advertising technologies:
Pay-Per-Click Advertising
Pay-Per-Click advertising allows your site to always be on the first page of search listings. Unlike television, radio or print, your ads will only be shown to potential customers who are requesting information on your product or service.
Shopping Portals
A shopping portal is an online mall where customers can compare products and prices from different stores all in one place. Millions of unique visitors use shopping portals every day! If a potential customer sees a product in your store that is interesting to them, they can click through to your website to learn more or place an order.
Banners
One of the web's great advantages is that you can target content to your audience. Publishers offer comprehensive standard demographics, so you can specify interests, age ranges, and geographical locations for your messages. Based on feedback provided by vendors, we can also modify your media plan at any time during your campaign.
Contextually Relevant Advertising
CRA is an advertiser-supported software tool that can customize media based on users' interests. CRA stores search terms used and web addresses visited, and then displays ads that are relevant to the user.
Search Engine Optimization
How do you rank? If you Google your business name or keywords, do you show up on the first page of results, or on the 50th? Every minute, search engines are crawling and indexing your pages. Valuinsight Automotive Marketing makes sure you're driving targeted visitor traffic to your site via website optimization and search engine positioning. We'll add the code that provides the keywords, marketing messages, and page descriptions that search engines are looking for. We'll submit your site in the correct search engine categories and work with publishers to get your site listed high.
E-mail Campaigns
With targeted, permission-based email, you can reach people who actually want to learn more about your company. You can test different messages, taglines, and premiums with minimal cost. After using real-time analysis tools, you can roll out to hundreds of millions of email recipients within hours.
We are CAN-SPAM compliant and have experience working with all the facets of email marketing:
- Email Design & Development
- List Purchase
- Email Management
- Landing Pages
- Tracking
- Results Reporting
Whether you need a simple email template to send out yourself, or a full-service package, Valuinsight Automotive Marketing can help you drive qualified traffic.
Affiliate Marketing Networks
Through affiliate marketing, you don't pay unless you get results. Whether you're paying for each new click, customer, or sale your affiliates drive, you'll be able to acquire new business while keeping your costs down.
The Valuinsight Automotive Marketing team can recommend a solution that makes the most sense for your business model and budget.
